Greicy
Santos Charles
welcome
Welcome to the world of Greicy Santos Charles, where innovation, elegance, and visionary leadership come together to inspire a new era of beauty, business, and creative excellence.
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Born in São Paulo, Brazil, and now based in South Florida, Greicy Santos Charles is a Brazilian-American entrepreneur whose career bridges beauty, fashion, education, and international brand development. With over 15 years of experience and an unmatched drive for growth, she has established herself as a respected authority across multiple industries.
Her journey began early: at just 15 years old, Greicy began modeling professionally, participating in runway shows and major beauty trade fairs focused on hair, makeup, and aesthetics. Alongside her modeling career, she immersed herself in beauty education, studying techniques and treatments that would later position her as a pioneer in the field.
By the age of 18, she had already distinguished herself as one of the youngest flight attendants to join GOL Airlines, combining her elegance and discipline with a deep commitment to service. She holds a degree in Tourism and has earned certifications in aviation, airport operations, customer service, posture, and etiquette — building a strong and versatile foundation for the multifaceted career that would follow.
In 2012, she launched her first clinic and school in São Caetano do Sul. The space evolved into the prestigious Espaço Diamond São Paulo, offering premium services and advanced training in micropigmentation and restorative beauty. Since 2013, Greicy has also dedicated herself to volunteer work, providing areola reconstruction and scar camouflage for women recovering from breast cancer a mission rooted in compassion and service.
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Today, Greicy Santos Charles leads four powerhouse ventures that define her global, multifaceted career:
🔹 CEO of Diamond Skin Institute
As the founder and CEO of this premier luxury beauty and training institute based in Florida, Greicy oversees a space dedicated to aesthetic excellence, edge treatments and internationally recognized certifications. The Diamond Skin Institute has become a benchmark in high-end beauty, education, and transformation.
@diamondskininstitute
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🔹 General Manager of Starstruck Brazil
At the forefront of Starstruck Brazil the Latin American division of Starstruck Management (est. 1999) Greicy drives strategic growth, talent development, and cross-border partnerships. Under her direction, the company connects rising artists in music, fashion, and entertainment to global stages, blending creativity with business intelligence.
@starstruckbrazil
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🔹 Creative Director of GRAZIE by Greicy
Fusing streetwear with elevated editorial design, GRAZIE by Greicy is a fashion brand that represents power, identity, and modern sophistication. As its creative director, Greicy leads every collection with bold vision and innovation redefining contemporary women’s fashion through futuristic elegance.
@grazienation
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🔹 Author of a Five-Book Literary Saga
Greicy is also the writer and creator of a critically acclaimed five-part book series that blends science, mysticism, and ancient wisdom. Her saga explores identity, time, ancestry, and transformation.
Book Titles:
1. The Quantum Destiny Keeper
2. The Heir of the Timelines
3. The Crown of the Hidden Worlds
4. The Guardians of the Eternal Code
5. The Return of the Golden Frequency
In 2017, she expanded her brand internationally by relocating to the United States and founding the Diamond Skin Institute. Already an established commercial model by then, Greicy brought her refined image and industry experience to the American market, where she quickly built a powerful network and formed collaborations with globally recognized brands such as SHEIN, Pretty Little Thing, Pitbull Jeans, SBT, and more.
In 2018, Greicy was honored with the title of Miss Congeniality Brazil USA, and also achieved 3rd place at Miss Brazil USA, one of the most respected Brazilian pageants held in the United States. The recognition solidified her presence in the Brazilian-American community and positioned her as a rising public figure in Florida’s beauty and cultural scene — expanding her network and opening doors to high-level collaborations in both fashion and media.
In 2019, alongside her husband, she launched Starstruck Brazil, connecting Brazilian talent to international stages. Under her strategic leadership, the company has become a creative hub with global impact.
Greicy is also the author of a literary saga that merges her experience in aesthetics, philosophy, and storytelling. Her work reflects her refined worldview, ambition, and ability to lead across industries.
I believe in beauty with intelligence, leadership with elegance, and vision with precision.
This is the legacy I’m building globally, unapologetically, and authentically.
With over 1.2 million followers on Instagram, Greicy is a trusted voice in the digital landscape — admired for her authenticity, aesthetic sense, and ability to move between business, fashion, and influence with sophistication and clarity.
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Her story is one of determination, innovation, and excellence. Greicy Santos Charles continues to lead with purpose, leaving a lasting impression on every industry she touches.
Thank You!!!
